FIELD NOTES AND CONTEXT

Nialafoz is an inclusive fashion brand based in Barcelona whose main objective is to design garments for all body types. For this first visual storytelling project, it was essential to research the brand’s core values and design philosophy.

CONCEPT

EVERY BODY - EVERYBODY. Built around a play on words centred on the body, this first campaign for Nialafoz draws inspiration from the body's many organic forms. It moves from an individual perspective—every body—to a collective one—all bodies. Conceived by David González, the campaign serves as a statement of intent that expresses Nialafoz's core philosophy: creating garments for every body while embracing the inclusion of all body types through its design proposals.

KEY WORDS

Multi-way garments, adaptability for bodies with functional diversity, slow living, and responsible production.